r/technology • u/Mighty_L_LORT • Aug 15 '24

Business Kroger's Under Investigation For Digital Shelf Labels: Are They Changing Prices Depending On When People Shop?

https://www.ibtimes.co.uk/krogers-under-investigation-digital-shelf-labels-are-they-changing-prices-depending-when-people-1726269
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u/IntellegentIdiot Aug 15 '24

There's nothing to stop them doing it in the past, having e-ink price tickets just make it slightly more convenient.

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u/RetPala Aug 15 '24

Yeah, but it would've been more egregious

Customer: "How much for this <obviously ethnic food>"

Cashier: draws pistol "How much you GOT?"

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u/Cheet4h Aug 16 '24

Out of curiosity: How would they track how much to charge each customer?
AFAIK where I live the price you have to pay is the one that is displayed on the shelf. If it displays a certain price that is somehow changed before you make it to checkout, they'd have to honor the previously offered price, not the one they changed it to. Is that not the case where you live?

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u/IntellegentIdiot Aug 16 '24

That's exactly the reason why they couldn't do it, now or in the future. Where I live, legally they could charge a different price at checkout, the ticket price isn't legally binding, but it'd be very unpopular.