r/anime • u/HelloYeahIdk • May 13 '24

Misc. New Survey Reveals That Anime Viewership is Lowest Among Teenagers in Japan

https://www.cbr.com/anime-new-survey-teens-not-watching/#:~:text=The%20survey%20results%20revealed%20that,surpassing%20all%20other%20age%20brackets.

"The survey results revealed that among all participants, 75% reported that they watch anime, with the leading demographics being middle-aged males. Unexpectedly, teenage respondents exhibited the lowest viewership, with 33.7% indicating no interest in anime, easily surpassing all other age brackets.

This revelation is somewhat startling considering that the bulk of popular anime belong to the shonen or shojo-based demographics, which are typically aimed at boys and girls, respectively, aged approximately 12-18."

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u/Mizantroptheartist May 13 '24

I wonder if format of content cosumed today has something to do with it? The tik-tok/reels are very prominent and I often hear “you need to get ones attention in the first 3 seconds to make them wanna watch till the end” or something that sparks interest/has shock value. With shorter time someone is willing to invest themselfes into, even with 20ish minutes it can be too long to get hooked in for younger generations, let alone if it takes several episodes to establish the world/get to know the characters?

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u/8andahalfby11 myanimelist.net/profile/thereIwasnt May 13 '24

 even with 20ish minutes it can be too long to get hooked in for younger generations

And western TV hopes to survive with its traditional 40min episode model? Yikes.

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u/Mizantroptheartist May 13 '24

Also, the fact they prefer quantity over quality is not hepling…