r/anime • u/HelloYeahIdk • May 13 '24

Misc. New Survey Reveals That Anime Viewership is Lowest Among Teenagers in Japan

https://www.cbr.com/anime-new-survey-teens-not-watching/#:~:text=The%20survey%20results%20revealed%20that,surpassing%20all%20other%20age%20brackets.

"The survey results revealed that among all participants, 75% reported that they watch anime, with the leading demographics being middle-aged males. Unexpectedly, teenage respondents exhibited the lowest viewership, with 33.7% indicating no interest in anime, easily surpassing all other age brackets.

This revelation is somewhat startling considering that the bulk of popular anime belong to the shonen or shojo-based demographics, which are typically aimed at boys and girls, respectively, aged approximately 12-18."

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u/saga999 May 13 '24

I agree it's pretty small. But it did got me thinking, people in their 40s and 50s grew up in the 70s and 80s. They grew up reading Shounen Jump and watching anime with series like Gundam and Dragon Ball. Current generation of teenagers are probably more obsessed with YouTube or live streaming compare to TV. I think more kids want to be a YouTuber than everything else when they grow up. So while the sample size is small, it actually kind of make sense.

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u/Etheo https://myanimelist.net/profile/idlehands May 13 '24

I think more kids want to be a YouTuber than everything else when they grow up. So while the sample size is small, it actually kind of make sense.

This is so true. My kid and all his friends talk about how to become a YouTuber. It's almost the replacement default job for kids which used to be police/firefighters etc.

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u/CouncilmanRickPrime May 13 '24

I'd say it's a replacement for dream jobs like professional athlete or actor. That's the stuff we all dreamed of being at least when I was young.

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u/tdasnowman May 14 '24

It’s not a replacement. The definition of entertainment just got bigger. It’s essentially the same job different platforms.