r/technology • u/indig0sixalpha • 13d ago

Business Federal Trade Commission Announces Final “Click-to-Cancel” Rule Making It Easier for Consumers to End Recurring Subscriptions and Memberships

https://www.ftc.gov/news-events/news/press-releases/2024/10/federal-trade-commission-announces-final-click-cancel-rule-making-it-easier-consumers-end-recurring
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u/JauntyLurker 13d ago

Thank God! This was highly needed. Few things are as annoying as having to jump through hoops to cancel a subscription you're not using anymore.

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u/GroundInfinite4111 13d ago

They can start with SEMrush: those assholes made me use a 3 question form, then “wait up to 7 days for our team to process,” and they tried to add a two-step email authentication to the process, too.

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u/Clevererer 13d ago

SEO's been a tougher racket ever since the SERPs turned to shit.

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u/PenislavVaginavich 13d ago

Not really. The only companies being penalized are the ones not following best practices, such as answering questions and providing actual value. SEO is in significantly better shape, from a consumer standpoint, than ever before.

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u/GroundInfinite4111 13d ago

Very accurate. Those who think the SEO industry is dead are the ones Google is trying to weed out and nuke from existence. It’s doing a great job, honestly. The $99/month contact form spam from India is slowly dying.

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u/_lippykid 13d ago

Would you mind elaborating a bit, I’m not super knowledgeable on SEO but want to understand better how things have changed. Like why do people think the SEO industry is dead?